Ep. 03 - Reliant Creative Marketing Series - Guiding Principles & Story-Driven Messaging

In this episode, we discuss the importance of guiding principles and story-driven messaging. This is episode 3 in a series where we are sharing our thoughts and insights on all things brand and story. Story is a powerful marketing tool, and today we’re discussing how story can be applied to your guiding principles and messaging structures.

Relevant Resources:
Purpose-Driven Strategy - https://reliantcreative.org/courses/purpose-driven-strategy/
Story-Driven Messaging Course - https://reliantcreative.org/courses/story-driven-messaging/